Wednesday, October 28, 2009

State of the Blogosphere 2009

Welcome to Technorati’s State of the Blogosphere 2009 report, which will be released in five consecutive daily segments.

Since 2004, our annual study has followed the growth and trends in the blogosphere. For the second time, we surveyed bloggers directly. They were generous with their thoughts and insights. Thanks to all of the bloggers who took the time to respond to our survey.

In a world that’s constantly changing — shocked by financial catastrophe and political upheaval, yet still moving faster every day — not much is constant. But as the 2009 State of the Blogosphere survey demonstrates, the growth of the blogosphere's influence on subjects ranging from business to politics to the way information travels through communities continues to flourish. In a year when revolutions and elections were organized by blogs, bloggers are blogging more than ever, and the State of the Blogosphere is strong.

The Report

Day 1 — Who Are the Bloggers?
Day 2 — The What and Why of Blogging
Day 3 — The How of Blogging
Day 4 — Monetization And Revenue Generation, Brands in the Blogosphere
Day 5 — 2009 Trends: Political Impact of Blogging, Twitter Usage